Competitive intelligence is a systematic and ethical program for gathering, analyzing, and managing external information that can be implemented as your company’s plans, decisions, and operations. But competitive intelligence can also be expressed as Industrial Espionage. Industrial espionage is essentially a form of commercial intelligence gathering, usually, but not exclusively, on the part of industry competitors. With global competition intensifying, finding out about rivals’ products and processes has become big business – and competitive intelligence gathering is increasingly seen as an important and largely acceptable form of market research. Now engaging an industry partner is highly beneficial. Intelligence partners are engaged to provide requirement specific information regarding the industry and competitors. Even random pieces of information can be fed into a competitive intelligence process. News that a competitor's distributor is renting a new warehouse can mean that shipments to the region may be going up possibly as a prelude to a sales promotion .
More than getting information from various intelligence compaines it is important that it is used and this is what Beroe does. Beroe acts as an extension of the client's procurement team by providing actionable and customized research.
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